Free Webinar Recording:
Is New Hampshire Becoming Invisible Online?
Learn how Google's biggest search update in 25 years is changing the way customers find businesses—and what you can do about it.
Google is fundamentally changing how people discover businesses online.
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Instead of simply showing a list of websites, Google is increasingly using artificial intelligence to answer questions, summarize information, and recommend businesses directly within search results.
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For business owners, nonprofits, community organizations, and tourism-focused businesses, this shift has major implications.
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If AI doesn't understand your organization—or doesn't have enough confidence to recommend it—you may be missing opportunities before customers ever reach your website.
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Watch this free webinar recording to learn what has changed, why it matters, and what practical steps you can take to improve your visibility online.
Presented by Amanda McKeen,
Founder of Clear View Advantage
Amanda McKeen helps businesses, nonprofits, and organizations improve how they are discovered through Google Search, AI-powered search, online reviews, business listings, and digital reputation management.
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As the founder of Clear View Advantage, creator of the White Mountains Directory, host of North of Normal, and former Operations Manager of an online reputation management firm, Amanda has spent years helping organizations understand how search, trust, and visibility influence who gets found—and who gets overlooked—online.
In This Webinar You'll Learn
Who Should Watch This Webinar?
This webinar is designed for:
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Small business owners
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Nonprofit leaders
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Chambers of Commerce
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Economic development organizations
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Tourism and hospitality businesses
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Community organizations
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Municipal leaders
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Anyone responsible for helping customers discover an organization online
Whether you serve local residents, visitors, donors, members, or customers, understanding how AI search works is becoming increasingly important.
Why This Matters
For years, businesses focused on ranking on Page 1 of Google.
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Today, customers are increasingly asking AI-powered search tools questions such as:
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"Where should I stay in the White Mountains?"
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"Who's the most trusted financial advisor near me?"
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"What should I do this weekend in Northern New Hampshire?"
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Instead of showing dozens of options, AI systems often provide a small number of recommendations.
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That means visibility is no longer just about showing up.
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It's about being recommended.
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Organizations that adapt early will be in a stronger position to be found, understood, and chosen in the years ahead.
Key Takeaways From The Presentation
During this webinar, Amanda explains:
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How customer search behavior is changing
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Why AI search is different from traditional search
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The five visibility signals that influence recommendations
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Why social media alone is no longer enough
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How reviews influence AI-generated recommendations
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The role of Google Business Profiles in modern search
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Why consistency across the web matters
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Practical steps organizations can take right now
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Frequently Asked Questions
About Clear View Advantage
Clear View Advantage helps businesses, nonprofits, and organizations improve how they are discovered online. Through Google Business Profile optimization, online reputation management, business listings management, local SEO, AI search visibility, website strategy, and online PR, we help ensure the right people can find, understand, and choose your organization.
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Based in New Hampshire and serving clients throughout New England, Clear View Advantage specializes in helping organizations adapt to the changing ways customers search, including Google AI Overviews, ChatGPT, and other AI-powered search experiences.